Agenda

14th Edition of DX3 Canada

Agenda for DX3 Canada 4th-5th March 2025

8:00 am

Day 2

Breakfast

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8:30 am

Day 2

Registration & Show Floor Open

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9:00 am

Day 2

Industry Keynote - Building Best-in-Class Product Experiences

• Crafting the right product mix
• Product design and adoption

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9:30 am

Day 2

Marketing Leadership Panel – Connecting Marketing with consumer and broader organization

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10:15 am

Day 2

Innovation Showcase

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10:30 am

Day 2

Morning Coffee Break

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11:00 am

Day 2

Consumer of The Future

• Predicting and Defining consumer
• Predicting purchasing behaviour
• Building future-proof tech stack 

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12:00 pm

Day 2

A Viral Problem

• Navigating a Chronically Online World
• Managing Online Reputation: handling online feedback, reviews, and social media interactions effectively
• Digital Well-being Strategies: promoting digital well-being among consumers, reduce digital overload, healthy online habits

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12:30 pm

Day 2

Innovation Showcase

• Cutting-edge tech solutions
• Product, e-commerce, marketing, & loyalty
• Personalization, security, analytics, & payments

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2:15 pm

Day 2

Full Funnel – Marketing Tactics for Growth

• Understanding Data
How to find gems amongst data noise
• Streamlining data collection, understanding and utilisation

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2:45 pm

Day 2

The Dreaded “R” Word - Returns

• Reducing returns and retaining profitability
• Returnee profiles: fraud detection, professional returnees
• Returns and impact on CX and brand
• Post-purchase Experience

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3:15 pm

Day 2

Live By The Algorithm, Die By The Algorithm

• Understanding the Ad Dollar Journey
• In the ever-evolving digital landscape understanding where advertising dollars are going 
• How are retailers navigate the online advertising ecosystem
• Life dependent on algorithms

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4:00 pm

Day 2

Selling Where Your Customers Are

• DTC needs to look beyond online
• Omni channel isn’t just for large retailers
• Optimizing Sales Channel Mix

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4:40 pm

Day 2

Closing Remarks & End of the Event

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