Experienced, detail-oriented Director of Marketing with accomplishments in leading customer centric marketing efforts. Proven results in advancing the success of businesses and enabling them to grow customer engagement and product sales. Expertise in the creation, training and analyzing of marketing campaigns with success in augmenting acquisition, traffic to stores, web and social media portals. Leadership skills; able to guide a team of marketing professionals and recommend new strategies to key stakeholders, including IT and executive leaders. Adept at coordinating projects with several departments to achieve positive end results.

Specialties: Strategic Market Analysis, Marketing Automation, Content Marketing, New Market Penetration, Loyalty Program Development, Market Research & Analysis, Social CRM, E-mail Marketing, Web Development & Management, Presentations and Training Programs, Omni channel strategies, in-store marketing, Direct Marketing Programs (Mail, E-mail, Social and Digital), Budget Forecasting/Administration