A passionate leader who thrives in motivating and building teams for growth, Johnny has worked with retailers to drive global Ecommerce sales in excess of $500 million with over 2 billion website visits and industry-leading conversion rates for leading retailers like Mark’s, Canadian Tire, Bentley, Mexx, and Buffalo, while also overseeing the Omni-Channel and Customer Experience aspects of the organizations.

Johnny Russo joined Lamour as the Chief Digital Officer in December 2021, where he leads the Direct to Consumer division for 7 Ecommerce brands, including Crooks N Castles, Thorlo and a new basics marketplace called Within. Previous to Lamour, Johnny was at The Kersheh Group as the Vice President of Ecommerce and Marketing in May 2019. The Kersheh Group manufactures and markets sleepwear for boys, girls, adults, and the entire family and have a wide portfolio of licensed sleepwear and underwear, including Superman, Batman, Star Wars, The Lion King, and Peppa Pig properties, as well as the NHL. Johnny is responsible for building the direct to consumer division for various brands, including Jellifish Kids, Jammin’ Jammies, Sleep Riot, and Fox + Badger. Prior to joining The Kersheh Group, he was with Mark’s, one of the largest apparel retailers in Canada and a part of the Canadian Tire Corporation, as the Associate Vice President of Digital Marketing and Ecommerce in January 2016.

Johnny is a published author. His book, Mastering Mindful Leadership: 105 Ways to Become the Leader Your Employees Need You to Be, was published in October 2022. Johnny’s work in the Marketing, Digital, and Ecommerce fields has been recognized with awards in website experience, Ecommerce, branding, paid search, and email. Johnny has also been nominated for Avenue Magazine’s Top 40 Under 40. Johnny is a public speaker, having spoken at over 30 events on various Leadership and Marketing topics. He also blogs about Leadership, Marketing, Ecommerce, Retail, and Digital Transformation. His blog can be found at www.johnnyrusso.com/blog

A graduate of Concordia University, Johnny has continued to supplement his education and continuous learning, with certificates from The University of Toronto and The Kellogg School of Management at Northwestern University. As an avid competitor, Johnny has represented Team Canada 4 times at the World Ball Hockey Championships, winning gold twice.