Jo Shin

,

Design Research Lead

,

Athlon Studio

About

Jo Shin

I bring over 10 years of experience helping companies bring big ideas to life. 🚀

I've provided design-thinking services for organizations, agencies, start-ups and nonprofits to produce dynamic projects that prioritize user experience, content strategy, digital marketing, Search Engine Optimization (SEO) and brand engagement.

Today, my research delivers data-driven confidence to executive leadership and product teams to make strategic decisions in ambiguous problem spaces.

🧶 As a facilitator, I untangle problems and aid alignment.

👩🏻‍🔬 As a researcher, I advocate for the user – as a consumer, audience, and citizen.

🤺 As a strategist, I translate data into actional insights.

🤝 Through collaboration, my work promotes cohesive user experiences between people, places and things.

Outside work, I try to share the joys of the arts, creative expression and natural wonder with my toddler.

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