Vince Simone is the Head of DSP Sales at Yahoo where he works closely with Canada's top agencies and brands, helping them achieve their marketing goals. A seasoned advertising professional with over 25 years of experience, Vince has a strong background in programmatic advertising, spending the last 11 years at Yahoo Canada. In this role, Vince helps promote Yahoo's advanced programmatic advertising platform, offering comprehensive tools and solutions that cover the entire programmatic process—from planning and insights to buying, optimization, and measurement. Prior to Yahoo, Vince spent 9 years at AOL along with roles at Xerox Canada and Dell Technologies. Vince lives in Toronto with his wife and three children and in his spare time enjoys travelling with his family.