Session:

How to Use Data to Develop a Strong Social Strategy

Harnessing Data
March 8, 2017 11:30am - 12:30pm

Social engagement with consumers has become a must-have in the world of Marketing. As it’s grown, its effectiveness has become much more quantifiable. Come learn about the types of data that social marketers are collecting today and how they incorporate those into social media marketing strategies, whether they be via influencers, content creation, or social engagement campaigns.


Speakers