Day 2 Keynote | From Inspiration to Action: Creating Ideas That Move People
Inspiring people can be tough. Moving them from inspiration to action can be even harder. But it doesn’t have to be. Today marketers are looking for new ways to bridge the emotional power of inspiration with the immediate desire to take action. Hear how Pinterest is thinking about using technology to create experiences that move people from inspiration to action and how a more personalized way of visual discovery may very well be the future.